Are you down with OTT (Over-the-top TV)?

Over-the-top TV will be a big hit for consumers this festive season with 54% of viewers around the world planning to use an online TV service.

But 45% of subscribers are planning to cancel their subscriptions immediately or within six months.

Research carried out in Australia, Brazil, Germany, Singapore, the UK and USA, found that around 25% of consumers already use an OTT service, and a further 27% are planning to go OTT this Festive Season.