Revolutionizing The Home Improvement Experience

The Home Improvement Revolution Is Here and starting, where else, but New York City. Meet the newest online home improvement service center,, where home and apartment owners can tackle their home improvements and repairs with an easy to use system of needs identification to solution, yielding delivery of a pre-screened contractor. Best of all, it’s all done from the comfort of the customer’s home, hassle free and minus salesmen. The idea for was co-founded in June 2010 by three home improvement professionals, Jesse Friedman, Avi Zikry and Alex Ushyarov, who have been running a successful home improvement service business in College Point, NY for the past five years. manages thousands of home improvement projects, and has kept their ear pressed firmly to the ground.  There’s a strong need for real regulation in the management of the contractor process.  Yes, it all done – online!

“Home improvement is one of the few remaining multi-billion dollar industries that is still lacking a significant web presence. While there’s been a shift to the web (i.e. servicemagic, angieslist), it’s still in its infancy stages. feels here is a tremendous growth opportunity in online home improvement services.

The key fundamental problem with the home improvement industry is the need for a seamless and uniform business model, one where prices and fixes to problems don’t vary based on how good the salesperson is or how uninformed the homeowner is. This industry is frightening to most homeowners who are not familiar with the products or solutions that they are being offered, and they are almost always reliant on a salesperson or a referral that they have received to service their job. This leaves the homeowner exposed to multiple price manipulations. In a day and age where a homeowner can purchase nearly everything online and easily compare prices, this is still an industry where purchasing and pricing a solution is lacking any presence online. Homeowners are always working to improve their homes, whether it is for comfort and design or for the sake of increasing property value.

Unlike competitor contractor listing sites, takes on any and all risks associated issues with contractors by providing to its customers the following benefits:

  •     Escrow account (Similar to PayPal – funding isn’t provided until a certificate is signed by homeowner)
  •     Satisfaction guaranteed
  •     Pre-screened installers/contractors (BBB, licensing, peer reviews and testimonials)
  •     One-year labor and material warranty, as a full-service, online portal for home improvement products and services, proves to provide both residential and commercial consumers in New York City with an end-to-end solution. Homeowners and building owners can purchase products and services on discount, as well as hire a pre-screened contractor with no worries or time wasted on endless phone calls and e-mail exchanges.  The executive management team is geared-up to make a national footprint by Q4 of this year.  Poised to be an industry leader, the team is already showing interest in supporting the communities where it serves, beginning with entering their team in Bike MS, a charity race aimed at curing multiple sclerosis.




  1. Michael Riddell

    Next they need to create a self-improvement site! Loads of men, especially, need help with improving ourselves.

  2. Shelly

    I lߋve investigating and ƅelieve this excellent աebsitе got really սtilitarian ѕtuff aƅout it!

  3. best dallas home remodeling

    Aw, this was a really good post. Taking the time and actual effort to make a superb article… but what can I say… I hesitate a whole lot and don’t manage to get nearly anything done.

  4. grout removal tips

    What a information of un-ambiguity and preserveness of
    precious knowledge about unpredicted feelings.

  5. epson printer repair

    Excellent blog post. I certainly appreciate this website.
    Keep it up!


    My brother suggested I may like this web site. He was totally right.
    This post actually made my day. You can not believe simply how
    much time I had spent for this information! Thank you!

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.