Jock MKT (Jock Market), the company turning sports into a stock exchange, announced the National Hockey League has been added to their platform this week. The announcement marks the fourth league within Jock MKT’s proprietary platform that allows users to buy and sell shares of NFL, NBA, PGA and now NHL athletes in real time for real money.
In an NHL “cash market,” Jock MKT users are able to buy virtual shares of star players like Connor McDavid of the Edmonton Oilers or Alex Ovechkin of the Washington Capitals on a nightly basis. Likewise, users can invest in shares of players with more upside, such as the Anaheim Ducks’ Rickard Rakell. In the first NHL cash market on Monday, shares of Rakell increased 640% over the course of the night, from $3.38 to $25 per share, after he netted two goals and one assist.
Prior to each night of NHL games, Jock MKT hosts an IPO stage that concludes minutes before the first puck drop. During the IPO, users can bid on shares of players using real cash. When the IPO ends, any Jock MKT user can buy and sell shares with other investors while the games are happening. Users have the option to hold their shares to the end of the night for cash payouts based on fantasy rankings.
Now approved in 34 states, Jock MKT is one of the fastest growing fantasy sports platforms in the world. Early investors include Isaiah Kacyvenski, a retired eight-year NFL veteran with a Harvard MBA. Kacyvenski is Founding Partner and Managing Director of Will Ventures, an early-stage fund investing at the intersection of sports and technology. Additional investors include Ryan Moore, a current board member of DraftKings and Accomplice founding partner.